Up-to-date information on competitors and seasonal trends will maximize Revenue Per Available Room (RevPAR).
All-in-one analytics platform needed to provide real-time hospitality and tourism data to optimize hoteliers’ profitability.
Tourism remains one of the pillars of the Spanish economy with hotel investments reaching €2 billion in 2016.
Beonprice has more than 2,000 clients in 30 countries, including international chains Iberostars Hotels and Resorts, Room Mate Hotels, Petit Palace Hotel, Lopesan and Group Posadas.
The data analytics platform interprets the information collated to produce useful market intelligence for hoteliers. For example, real-time data is constantly mined from relevant websites relating to published room rates of competitors, price disparities, online reputation and online visibility.
Hotel managers can use the data to set optimum or competitive room rates and special offers in real time. The patented BQI (BEONPRICE Quality Index®) can also synthesize customer behavior to help give them better experiences. Budget forecasting software is also available.
Pro, Advanced and Premium packages are offered, allowing clients to customize the software according to their business needs. The three main RMS features are:
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The co-founders conceived the idea for Beonprice after hearing about the problems of using RMS from a relative who was working at a local hotel. Using the “lean startup” philosophy while at the Madrid Founder Institute in 2012, Sánchez and Galán decided to build a skeleton version of a dynamic pricing platform for hoteliers.
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February, selected for the Immersion Program of the Spain Tech Center. Co-founders went to Silicon Valley to meet investors and other international startups.
March, NH Hotel Group will incorporate RMS from Beonprice into their hotels to gain more market intelligence, boosting Beonprice’s reputation among multinational operators in the hospitality industry.
Q2, won the Best Digital Business Initiative in the E-volución awards.
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September, new office was opened in Madrid Google Campus to increase presence in the Spanish startup ecosystem.
May, received €1.4 million from K Fund and Sodical. The funds were used to expand the platform to expedite growth in Spain, USA and Latin America.
December, started recruiting international talent for senior management roles as part of globalization strategy.
In January 2018, a new corporate brand was launched at FITUR, an international tourism trade fair held in Madrid, Spain. The rebranding was part of the company’s “quality leap on two fronts”:
Beonprice is evolving into a more industry-led and client-oriented platform, using Big Data to drive expansion through innovation and collaboration. Launch of Customer-Centric Management services to focus on customer care and industry needs:
Customer engagement or Revenue managers will be allocated to help clients with matters relating to RMS and monitoring of KPI results. A dedicated customer care service will also be available for any other issues.