Peter Shearer

Founder and CEO of Wahyoo

Peter Shearer is a marketing communications professional who co-founded of AR&Co, a company under the WIR advertising group, that provides augmented reality-based interactive ads. As WIR's Chief Business Development Officer, he also co-founded DÄV, which creates AI-enabled interactive advertising platforms for FMCG brands in convenience stores. Peter left his position at WIR and its affiliated companies in 2017 to establish Wahyoo, an Indonesian startup that upgrades traditional roadside eateries to boost their owners' incomes.

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