Bright Ideas

Auara: Social enterprise and environmental sustainability in a bottle

  • Spain
  • 7 min read
  • Jan 24, 2019
  • By Emanuela Ferraro

© Auara

Auara, with its 100% recycled-plastic mineral water bottles, aims to reduce its manufacturing carbon footprint while helping the most water-stressed citizens

Scarcely a day passes without news headlines globally decrying the irreversible damage being done to the environment by people's consumption habits, with plastic now a special cause célèbre to add to worries including climate change and loss of biodiversity. In the past year, we have gone from discovering the true extent of plastic pollution in oceans and fresh water to most recently, research revealing that microplastics are moving through the entire food chain, and into our bodies.  
Meanwhile, as politicians and business leaders grapple with climate change, most recently c...

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Edited by Celine Lim

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