Bright Ideas

How millennials travel: Waynabox for low-cost, X-factor surprise getaways

  • Spain
  • 6 min read
  • Jul 17, 2018
  • By David Fernández Day

Play online vacation games and let computers plan your holidays from just €150

Fantasy “surprise holidays” are not just made in Hollywood. Banking on booming demand for low-cost travel, three young Spaniards have created the ultimate surprise vacations for just €150 per person. 
Their app Waynabox also uses celebrity-endorsed marketing campaigns to position itself as a cool jet-setting lifestyle choice for European millennials. Hence goes their tagline: “Don’t be a tourist. Be a Wayner.”
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Edited by Suzanne Soh

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