Indonesian state enterprises launch e-wallet LinkAja, competing with Go-Pay and OVO
- Indonesia
- 5 min read
- Jul 17, 2019
- By Putu Agung Wija Putera
© LinkAja
Even with a wider range of services and extensive state backing, LinkAja faces a tough battle
PT Fintek Karya Nusantara (Finarya), the company that runs LinkAja, is backed by seven SOEs: national telecommunications firm Telkom; the four state-owned banks (BRI, BNI, BTN and Mandiri); oil and gas firm Pertamina; and insurance company Jiwasraya. LinkAja merges T-CASH, originally launched by Telkom's mobile subsidiary in 2007, with the e-wallet services of the four banks.
Since LinkAja is taking over the users of T-CASH and the s...
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