South Summit 2021: Lessons in expanding to Asia from experts on the ground

Spain

12 min read

Oct 08, 2021

By Gareth Gardiner Jones

(from L) SOSV Partner Oscar Ramos, Hong Kong trade deputy Eddie Cheung, Brinc MD Heriberto Saldivar and Cecilia Tham © CompassList

Cast aside your Eurocentric mindsets, China-based SOSV’s Oscar Ramos and Brinc’s Heriberto Saldivar tell startups, why they should expand to the region, and how best to do it

At Spain's largest startup conference, South Summit 2021, a panel comprising China-based investors and a Hong Kong trade delegate offered insights and advice on expansion to the world's largest and most populous continent. On October 6, the panel, “Accelerate Your Research: The Most Relevant Emerging Business Opportunities in Asia,” covered key topics for startups seeking to expand to China, home to just under 60% of the world's population.
Moderated by Hong Kong-born entrepreneur and social innovator Cecilia Tham, the panel included three industry experts in the Asian ecosystem. Shanghai-b...

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Edited by Suzanne Soh

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