Yudha Kartohadiprodjo wants to empower Indonesian farmers
- Indonesia
- 6 min read
- Sep 13, 2018
- By Putu Agung Wija Putera
Photo by Kaikoro/Shutterstock.com
Kartohadiprodjo founded Karsa, an agritech social media startup, to arm farmers with better knowledge and information sharing
If you asked the average Indonesian what a farmer does, they would answer “bercocok tanam” (“to plant crops”). Yudha Kartohadiprodjo, co-founder of the farming social network Karsa, thinks the term oversimplifies just how much farmers have to do and know to be successful.
“A farmer needs to understand weather. They have to know about biology, hydrology, chemicals,” explains Yudha. “And, at the end of the day, they have to be traders.”
As a result, farmers have a real need for accurate, timely information. They gather online on Facebook and other social networks, where they ask each other...
“A farmer needs to understand weather. They have to know about biology, hydrology, chemicals,” explains Yudha. “And, at the end of the day, they have to be traders.”
As a result, farmers have a real need for accurate, timely information. They gather online on Facebook and other social networks, where they ask each other...
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