DFS168.com
DFS168.com is a B2C e-commerce platform for agricultural materials. DFS168.com sells to major agricultural provinces in China such as Jiangxi, Heibei and Anhui. Upon noticing Chinese farmers' lack of agricultural expertise and technical knowledge, the team at DFS168.com came up with the idea of building an agricultural education platform. However, the company decided not to launch the business itself, worried farmers might misinterpret the platform as simply a means to sell more products. Instead, founder Yan Zitong co-founded Tiantian Xuenong, an independent company, with Zhao Guang, and DFS168.com assumed the role of angel investor.
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