Cosmetic surgery becomes more affordable, with more choices and information on safety and quality, on this aesthetic services shopping and social platform.
Why
K-pop influence, selfie culture
Cosmetic surgery customers in China are mostly under age 35, influenced by K-pop beauty standards.
Looks matter in hiring
Job seekers in China are often required to attach their photo in applications, risking discrimination.
Lack of reliable information
With 50,000–100,000 unlicensed beauty salons performing surgeries in China, safety is a big problem.
Market
RMB 360.1bn
Predicted size of the medical aesthetic service market in 2023. China is poised to become the largest market in the world by 2021.
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