Insan Medika is eyeing ASEAN’s lucrative medical tourism industry by offering personalized caregivers, ambulance services, airport escorts and healthcare travel companions.
Why
Changing family dynamics
Fewer family members to help as caregivers due to young people leaving home.
Limited access to caregivers
Caregivers are recruited via word-of-mouth and local agencies due to lack of centralized online databases.
Special needs of elderly
Lack of specialist caregivers and nurses trained in dementia and alzheimer’s illnesses.
Market
36 million
The estimated number of elderly citizens in Indonesia by 2025. Some of Insan Medika's services are dedicated to elderly customers.
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