This children's reading platform matches children with the right books based on reading ability, not age or grade level.
Why
Complexity of Chinese language
Chinese characters and grammar make it difficult to establish an accurate reading level evaluation system.
Growing importance of exams
Poor reading comprehension on Chinese language tests make students less competitive for college admission.
Market
RMB 433 billion
The expected value of China’s online education market in 2020, up from RMB 348 billion in 2018. 296 million people are projected to use online education in 2020.
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