INNOVATION AT YOUR FINGERTIPS
Updated: 09/2017
Paprika
Indonesia / Medan , Indonesia
Pitch
By offering “all rewards in one app”, Paprika is enabling SME outlets to cross-sell and keep customers coming back for more treats.
Why
Importance of customer loyalty
Up to 80% of sales are made from existing, loyal customers.
SMEs lack marketing skills
SMEs often have difficulty in managing loyalty schemes and promotions through apps like Groupon.
Market
61.5 million
Estimated number of SMEs in Indonesia.
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