Inspired by community-supported agriculture (CSA), Thousands of Farmers provides an e-commerce platform enabling consumers to subscribe to farm harvests in advance and share their profits.
Why
Oversupplied seasonal produce
The oversupply of seasonal produce hurts farmers’ income and causes a huge amount of waste.
Multiple middlemen
Multi-layer distribution eats into farmers’ incomes.
Market
RMB 400bn
The online sales of agricultural products in China in 2019, a 27% increase on the year before: China’s Ministry of Commerce.
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