Cashing in on the Chinese’s dependency on mobile internet, Uroaming lets Chinese travelers get affordable Wi-Fi when abroad, and sells other travel products too.
Why
Internet is travel necessity
It’s essential to stay connected when researching destinations and staying in touch with loved ones.
Expensive data roaming
Using cellular data to access the Internet when overseas can rack up hefty charges.
Security concerns
Unfamiliar Wi-Fi connections may have security loopholes and users can easily get hacked.
Market
122 million
Number of Chinese traveling abroad in 2016; it's a market that is still growing steadily, at an annual forecast rate of 4.3%.
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