With over 250 million inhabitants, Indonesia has the world’s fourth largest population and Southeast Asia’s largest. Its youthful workforce has long been an untapped asset, but they are now taking things into their own hands. Inspired by the successes of unicorns like Go-Jek and Traveloka, more Indonesians are looking to the digital world to start their own businesses. Yet, the country faces unique issues and growing pains. CompassList offers nuanced insights into the scene’s rising stars, its diverse and often fragmented markets, and how new players and investors can navigate this complex landscape.