FOUNDER PROFILE

Steve Ge (Ge Yineng)

Steve Ge (Ge Yineng)

Steve Ge (Ge Yineng)

Founder & CEO of Xinwei Cook

A business graduate from UC Berkeley, Steve Ge used to work at a Japanese game company in Silicon Valley, responsible for product and data analysis. The cooking enthusiast founded Xinwei Cook, a western meal kit on-demand service, in Shanghai in 2013.

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