Clicars: Bringing certainty to buying a used car
Spain · May 03, 2019· By Amalia González
Spanish online used car dealer aims to sell 10,000 vehicles by 2021 via its unique sales offer that has booked it €50 million in sales since 2016
In Spain's fragmented second-hand car market, buying a used vehicle is a process fraught with uncertainty. Prices and quality of similar models can fluctuate wildly from dealer to dealer, region to region. Used car e-commerce platform Clicars has forged a niche in the sector through the simple expediency of putting product transparency and customer convenience first.
Launched in 2016, Clicars differentiates from competitors Cars.com, Instamotor and offline-to-online platforms like Autotrader by offering unique selling points such as 48-hour home delivery, 10% discount on monthly financing, and detailed information about the car's history.
Clicars co-founder and CEO Pablo Fernández Álvarez tells CompassList how the company's business model and partnership with Aramisauto.com, a subsidiary of French multinational vehicle manufacturer PSA Group (formerly PSA Peugeot-Citroën), has enabled it to book €50 million in revenue in just three years of operation.
This interview was conducted in Spanish and translated. It has been edited for length and clarity.
Q. What inspired you to create Clicars?
Edited by Sophie Douez
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