K11

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K11 is a shopping mall brand based in Hong Kong. It was founded in 2008 by entrepreneur Adrian Cheng. Cheng’s family owns and controls Hong Kong conglomerate New World Development, which deals mainly in property, infrastructure and services, department stores and hotels, and jewelry group Chow Tai Fook.

Adrian Cheng Chi-kong  is a third generation heir to HK billionaire Cheng Yu-tung.Adrian Cheng Chi-kong founded K11 brand in 2008, and became Executive Vice-Chairman at New World Development in 2015.Besides traditional retail, he invests in more areas such as food, fashion, technology.He founded C Ventures to invest in the businesses that focus on millennials. C Ventures has invested in Moda Operandi, an American fashion startup, Flont, luxury jewelry rental service, among others.He invested in American AI startup ObEN and Chinese cooking video platform Daydaycook, etc, through K11.He also invested in Aibee, Hua Medicine and Xiaohongshu as individual investor.

Born in 1979, Cheng is an entrepreneur from Hong Kong. He is the third-generation heir of the Cheng Yu-tung family, which founded the New World and Chow Tai Fook empire. With a BA from Harvard University, Cheng joined the family business in 2015, serving as executive vice chairman at New World Development. In 2008, he invented the concept of “museum-retail” - incorporating art into shopping - by founding the K11 luxury shopping mall brand. In 2017, Cheng and veteran investor Clive Ng cofounded C Ventures, which funds technology-driven businesses from the art, media and fashion sectors.

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