Live commerce

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After graduating from Nanjing University in 1995 with a bachelor’s degree in Tourism Management, Wu worked for a number of e-commerce firms. He was vice president at VANCL, senior vice president at JD.com and general consultant at lefeng.com. Wu, an original co-founder, left Luoji Siwei in 2013. He moved on from Luoji Siwei to serve as general consultant at media firm Fleet Entertainment. Wu founded Context Lab, a corporate services platform, in 2015. He is also the author of three popular business insight books.

Rosa López-Monis is a well-known nutrition, food safety and health specialist in southern Spain. She also holds a master's in Nutrition and Dietetics and a master's in Clinical Analysis. She has published health and nutrition books like Green Detox. Since 2007, the molecular biologist and microscopist has been running her own e-commerce site  for Health, Wellness and Fitness Más que Dietas. She joined NutraSign as COO in 2018, applying her food safety knowledge to the company's traceability processes and digital applications.

Before joining Blackfish as co-founder and president in 2017, Yang was the CFO of online travel site Tuniu, which he helped get listed on NASDAQ in 2014. Prior to that, from 2010–2012, he was CFO of e-commerce platform Dangdang and from 2007–2010 he was CFO of Air Media Group Inc. Yang led both companies' IPOs in the US. He received his bachelor's in Food Science from Fu Jen Catholic University and an MBA from the University of California, Los Angeles. 

Founded by Li Shujun, the former CFO of Shengda, in 2006, Trustbridge Partners is a venture capital and private equity firm focusing on growth-stage and expansion-stage investments in Chinese companies in new energy, environmental protection, new materials, new media, retailing, healthcare, education, e-commerce, etc. The sources of its funds come mainly from university foundations in the US (such as Columbia University, Stanford University, New York University), world-renowned investment firms (Temasek Holdings, Kerry Group, etc.), and private investors.

Founded in 2004 by Liu Qiangdong (Richard Liu) with about 30 staff, JD.com (JD stands for Jingdong) has grown to become Alibaba's biggest rival and is backed by Tencent. Similar to Amazon, the NASDAQ-listed JD.com builds and controls its own distribution/logistics network, giving it an advantage in a country used to poor package delivery services. It is an investor in Indonesian ride-hailing company Gojek, and also operates an Indonesian version of its e-commerce platform, JD.id.

Doctor Che is a We-Media influencer that provides professionally-generated content and digital tool kits to users making decisions about buying new automobiles.

Peter Windischhofer graduated with a management degree in 2012 at Vienna University of Economics and Business, including a stint at the University of Hong Kong. Student internships included various roles at McKinsey & Company, Perella Weinberg Partners, Realtreuhand and Raiffeisen Bank.In 2012, he joined CUDOS Group and worked for over a year as a business analyst in Vienna. In 2013, he met Refurbed co-founder Kilian Kaminski during a master’s program run by Hult International Business School. Both men worked in China while studying international business. Windischhofer spent six months running an online “TripAdvisor” review platform for Chinese language schools in Shanghai.In October 2014, Windischhofer joined McKinsey & Company as a management consultant working on digital marketing and product development projects for marketplaces and e-commerce companies in Europe.In 2017, he left McKinsey to co-found Refurbed with Kaminski to build an Amazon-style marketplace for refurbished electronic goods. The idea was inspired by a personal experience when Windischhofer bought a used smartphone after seeing a classified ad. The phone stopped working after two weeks. The incident prompted him to create an e-commerce platform specializing in selling quality refurbished e-products with carbon-neutral credentials like planting a tree for every sales transaction. 

Moses Lo comes from an entrepreneurial family, his father acquired a failing business in Australia and turned it into a successful company. The family business inspired Lo to start his own fashion business in Australia after graduating in finance and commerce at the University of New South Wales in 2010.Lo initially gained work experience as an analyst in 2008 as part of his undergraduate finance and commerce programs in Australia. In 2011, he became an associate at the Boston Consulting Group in Australia. After two years, he was promoted to senior associate but left BCG in 2013 to focus on his menswear ventures until 2014.Lo decided to get first-hand tech startup experience in the Silicon Valley, working at Amazon while completing an MBA program at the University of California, Berkeley. In 2015, he decided to established a P2P payments platform Xendit in Indonesia. The platform has since pivoted into a payment gateway service and became a unicorn in 2021, with Lo as CEO based in California and Jakarta. He was also featured in Forbes’ 30 Under 30 list for Asian figures in finance and venture capital in 2016.

With the innovative C2B2F (Customer to Business to Farm) business model he came up with, Fresh Market survived the winter for venture capital funding in China in 2016, and is today the leading fresh food e-commerce platform in East China.Zhang Hongliang (b. 1975) embarked on his journey as a serial entrepreneur after five years in the financial management sector and six years in the automobile industry. The persistent Suzhou native founded Fresh Market (Shihang Shengxian) in 2011 at aged 36, after several tries in three years.

Yan became interested in agriculture while working as a venture capitalist at Pingan Trust, the trust unit of Ping An Insurance, from 2010 to 2014. He invested in dozens of agricultural projects on behalf of his clients. Yan resigned from Pingan Trust in 2014 and founded DFS168.com, an e-commerce platform for agricultural materials. In 2017, he co-founded Tiantian Xuenong with Zhao Guang, a friend from university, and became the company's chairman. Yan received his bachelor's degree in Electronics from Sun Yat-sen University in 2006 and his MBA from Hong Kong Baptist University in 2010.

In October 2014, Ismael Labrador became the CMO and co-founder of Tuvalum, a web marketplace for second-hand bikes and accessories. Over the years, he has gained a wide range of work experience in e-commerce, inbound marketing, product management, data-driven and customer-centered analytics. The journalism graduate has also specialized in social media and community management in collaboration with renowned digital agencies in Spain. Currently based in Valencia, Ismael is also a mentor and advisor at various business schools and incubators like Demium Startups that is also an investor in Tuvalum.

Jonathan Sudharta is the son of Sudharta, the founder of pharmaceutical conglomerate Mensa Group. He graduated from Curtin University, Australia with a bachelor's in Economics, specializing in electronic commerce. Jonathan has since helped to expand his family business, building a social media network for doctors and developing ApotikAntar, a service for delivering medicine from licensed pharmacies to customers. In 2016, he combined the medicine delivery service and online interaction with doctors to create Halodoc, a healthcare platform startup backed by the Mensa Group.

Aitor Ojanguren is an industrial engineer and serial entrepreneur from Bilbao, Spain. He holds an MBA from Bauer University in Boston. He also specialized at the IESE Business School in social entrepreneurship and is an active investor in social impact tech startups.Ojanguren has over 15 years experience in the logistics sector. He founded Celeritas, a leading logistic e-commerce service company. He is CEO of Koiki, an environmentally sustainable last-mile delivery social enterprise that employs vulnerable people in Spain, which he founded in 2015. 

Established in 2017 in the UK, Firstminute Capital's investments are founders-driven, rather than by investment sectors. The early-stage venture capital firm has already invested in 32 companies in the US, UK, mainland Europe and Israel. In mid-2018, it raised its first fund of US$100m from 30 unicorns. Recent investments include in the Series A round of tax reclaim company Wevat, in peer-to-peer (P2P) fiat to crypto exchange platform Ramp's pre-seed round and in the seed round of cannabis e-commerce site Miss Grass. 

Founded in October 2013, JD Finance was renamed as JD Digits in November 2018. The fintech arm of Chinese e-commerce giant JD.com focuses on applying digital technology, artificial intelligence and IoT in five sectors: finance, smart cities, agriculture, campus development and marketing.The company manages five sub-brands: JD Finance, JD iCity, JD Agriculture, JD Shaodongjia, and JD MO Media. In September 2017, a joint venture was established with Central Group, one of Thailand’s biggest retailers. In December 2017, JD Digits also started operating an AI lab in Silicon Valley.

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