STARTUP PROFILE

Gouguanjia

Updated: 07/2016

Gouguanjia

China / Shanghai , China

Website

Angel/Seed 09/2014

Pitch

Produced by pet specialists, Gouguanjia is a comprehensive, reliable source of information for dog owners in China, where having pets is a relatively new culture.

Why

Pet-owning follows new prosperity

Once banned as a bourgeois luxury during the Communist era, pets have recently become fashionable.

Pet knowledge lacking

Most pet owners in China don’t know how to take care of their pets.

Market

RMB 50 billion

Projected market value of electronic verification services in China by 2019. Over 90% of Fortune 500 companies are now using electronic signature technology.