Backed by Lyft CEO and the Rothschilds trust, regulated equity crowdfunding platform Seedrs opens startup investing–usually exclusive to VCs and the super rich–to retail investors.
Why
Chaotic, unregulated sector
Early-stage startups are likely to fail and often lack transparency – a concern for investors.
Startup-investor disconnect
Difficult for startups to reach investors, and vice versa.
Alternative investments, financing sought
Startups, as high-growth investments, were limited to an elite minority of institutional and angel investors.
Market
$96 billion
Forecast crowdfunding market size by 2025 in developing markets alone. Seedrs operates in the EU and soon the US, with plans to continue growing internationally.
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